Frankfurt’s Städel Museum counts among Germany’s foremost art institutions. The comprehensive collection provides precious insights into 700 years of European art history.
Frankfurt’s Städel Museum preserves history – and prepares for the future with its 200-year anniversary campaign.
Whether online per hashtag (#200jahrestaedel) or on site using iPads and a web app: More than 500 fans around the world, from Mainz to Austin, made the most of this opportunity and measure (designed by ARTUS interactive) to convey their personal congratulations.
The creative results of the collective greetings, titled “200 years of Städel – a gift to us all”, were not only shown online, but also on a social wall at the Städel Museum.
This simple, effective campaign easily captured the zeitgeist: After 200 years at the forefront of history, this particular public treasure clearly continues to go with the times.
You have questions about the project? Patrick Benner will help you:
Phone +49 69 767588-22 or email firstname.lastname@example.org